Borderless Access redujo en un 90% el tiempo dedicado a utilizar la tecnología de recompensas de Xoxoday.

Know-how "Borderless Access" achieved a 90% decrease in time spent on procurement of rewards using Xoxoday's rewarding technology.

Acerca de Borderless Access

Borderless Access es una empresa de investigación de mercados galardonada (Premio PAMRO 2019 Partner Paper) con sus productos y soluciones digitales para una investigación ágil. Sus soluciones tecnológicas y de conocimiento se dirigen a una clientela global de empresas de investigación de mercados, agencias de publicidad, consultoras y empresas, que necesitan información cuantitativa y práctica. 

Cuentan con paneles digitales B2B y B2C que incluyen más de 7 millones de panelistas en 39 economías desarrolladas y en crecimiento del mundo. 

Desafíos

Before Xoxoday, Borderless access spent 2-3 weeks after the survey was completed for the procurement of rewards and vouchers and then another 1 week for voucher aggregation and disbursement time. 

Borderless Access necesitaba un enfoque integral para sus necesidades de recompensa de encuestas. La prioridad era reducir el tiempo de espera entre la finalización de la encuesta por parte de los panelistas y las recompensas recibidas. Faltaba la gratificación instantánea y Borderless Access tenía que resolverlo para mejorar las respuestas cualitativas y cuantitativas de las encuestas. 

“ With Xoxoday we have been able to cut down the operational lead times between incentives redemption and delivery  to almost 0 within 2 months of implementation.”

Solución

Disminución del 90% del tiempo dedicado a la adquisición y distribución de recompensas tras la realización de la encuesta.

Operational efficiency within survey rewarding can be broken down by reward procurement vs. delivery that are available instantly on the Xoxoday platform. 

After Xoxoday implementation, from a procurement perspective, Borderless Access has been able to cut down the waiting time from 3 weeks after order placement to 1 day saving them over 110 wait hours in a month. On the reward delivery and disbursement side, Borderless Access has been able to cut down 1 week’s worth of work to a single day thus saving them almost 30+ manhours or 80% of time spent on reward distribution alone. 

"Llevamos 3 meses utilizando el panel de control y hemos podido reducir nuestro retraso en los canjes diarios de 8 a 2 semanas para los vales instantáneos disponibles en la plataforma. Con la integración de la API en proceso, nuestro objetivo es procesar los vales al instante diariamente"

Other benefits with Xoxoday

Xoxoday understands the dynamics of the market research industry and its deepest pain points. With its wide range of digital rewards in the global catalog, ability to substantially boost response rates and quality, and reduce administrative hours by implementing an incentive program, Xoxoday was Borderless Access’s first choice. 

  • Xoxoday APIs : Advanced Security and budgeting limits: Xooxday’s tech team worked with the Borderless Access team to build API for the auto-trigger of incentives in real-time after approval. These APIs are backed by advanced security controls, warning triggers, thresholds, and limits and they can set monthly budgets and quotas. As a result, Borderless Access will achieve 16% savings this year in incentives. 

  • Daily redemption dashboard : Visibility and controls: Before Xoxoday, Borderless Access had to wait for monthly invoices to understand the spending on incentives. With Xoxoday’s reporting dashboard, Borderless Access has clear visibility into daily redemption volume and the number of rewards sent. This helps them optimize future campaigns.

  • Power of Choice : Global catalog: Borderless Access has been able to target the right panelists with the right kind of incentives with Xoxoday. They incentivize their Tier 2 and 3 cities panelists with cash-based options and tier 1 city panelists with Amazon, Flipkart, and Home centre rewards.
“For tier 2 and 3 cities, the incentives that heavily work are cash-based options. The minute we introduced Paytm incentives from Xoxoday, there was a dramatic shift in the number and the quality of responses. Xoxoday has expanded its catalog quite a bit in the last couple of years. So that became the driver for us.”

Xoxoday offers 21,000+ rewards choices in 100+ countries. Fully managed platform, the fastest team of customer support at Xoxoday empowered Borderless Access to transform their Market research surveys and save close to 1cr+ in a year. 

¿Qué es lo siguiente? 

Xoxoday and Borderless Access have been working together for almost 5 years now. Xoxoday is currently in the process of integrating automated APIs within Borderless access’s internal system to improve their security, introduce thresholds and budgets and optimize the rewarding processes. 

Con la integración de la API, toda la recompensa de la encuesta se automatizará para Borderless Access, reduciendo los costes operativos y el tiempo en 36 horas a la semana y la obtención y entrega diaria de recompensas sin ningún retraso.

Borderless Access redujo en un 90% el tiempo dedicado a utilizar la tecnología de recompensas de Xoxoday.

80%
disminución del tiempo dedicado a la entrega de recompensas
90%
disminución del tiempo dedicado a la obtención de recompensas
16%
ahorro este año en incentivos

Acerca de Borderless Access

Borderless Access es una empresa de investigación de mercados galardonada (Premio PAMRO 2019 Partner Paper) con sus productos y soluciones digitales para una investigación ágil. Sus soluciones tecnológicas y de conocimiento se dirigen a una clientela global de empresas de investigación de mercados, agencias de publicidad, consultoras y empresas, que necesitan información cuantitativa y práctica. 

Cuentan con paneles digitales B2B y B2C que incluyen más de 7 millones de panelistas en 39 economías desarrolladas y en crecimiento del mundo. 

Desafíos

Before Xoxoday, Borderless access spent 2-3 weeks after the survey was completed for the procurement of rewards and vouchers and then another 1 week for voucher aggregation and disbursement time. 

Borderless Access necesitaba un enfoque integral para sus necesidades de recompensa de encuestas. La prioridad era reducir el tiempo de espera entre la finalización de la encuesta por parte de los panelistas y las recompensas recibidas. Faltaba la gratificación instantánea y Borderless Access tenía que resolverlo para mejorar las respuestas cualitativas y cuantitativas de las encuestas. 

“ With Xoxoday we have been able to cut down the operational lead times between incentives redemption and delivery  to almost 0 within 2 months of implementation.”

Solución

Disminución del 90% del tiempo dedicado a la adquisición y distribución de recompensas tras la realización de la encuesta.

Operational efficiency within survey rewarding can be broken down by reward procurement vs. delivery that are available instantly on the Xoxoday platform. 

After Xoxoday implementation, from a procurement perspective, Borderless Access has been able to cut down the waiting time from 3 weeks after order placement to 1 day saving them over 110 wait hours in a month. On the reward delivery and disbursement side, Borderless Access has been able to cut down 1 week’s worth of work to a single day thus saving them almost 30+ manhours or 80% of time spent on reward distribution alone. 

"Llevamos 3 meses utilizando el panel de control y hemos podido reducir nuestro retraso en los canjes diarios de 8 a 2 semanas para los vales instantáneos disponibles en la plataforma. Con la integración de la API en proceso, nuestro objetivo es procesar los vales al instante diariamente"

Other benefits with Xoxoday

Xoxoday understands the dynamics of the market research industry and its deepest pain points. With its wide range of digital rewards in the global catalog, ability to substantially boost response rates and quality, and reduce administrative hours by implementing an incentive program, Xoxoday was Borderless Access’s first choice. 

  • Xoxoday APIs : Advanced Security and budgeting limits: Xooxday’s tech team worked with the Borderless Access team to build API for the auto-trigger of incentives in real-time after approval. These APIs are backed by advanced security controls, warning triggers, thresholds, and limits and they can set monthly budgets and quotas. As a result, Borderless Access will achieve 16% savings this year in incentives. 

  • Daily redemption dashboard : Visibility and controls: Before Xoxoday, Borderless Access had to wait for monthly invoices to understand the spending on incentives. With Xoxoday’s reporting dashboard, Borderless Access has clear visibility into daily redemption volume and the number of rewards sent. This helps them optimize future campaigns.

  • Power of Choice : Global catalog: Borderless Access has been able to target the right panelists with the right kind of incentives with Xoxoday. They incentivize their Tier 2 and 3 cities panelists with cash-based options and tier 1 city panelists with Amazon, Flipkart, and Home centre rewards.
“For tier 2 and 3 cities, the incentives that heavily work are cash-based options. The minute we introduced Paytm incentives from Xoxoday, there was a dramatic shift in the number and the quality of responses. Xoxoday has expanded its catalog quite a bit in the last couple of years. So that became the driver for us.”

Xoxoday offers 21,000+ rewards choices in 100+ countries. Fully managed platform, the fastest team of customer support at Xoxoday empowered Borderless Access to transform their Market research surveys and save close to 1cr+ in a year. 

¿Qué es lo siguiente? 

Xoxoday and Borderless Access have been working together for almost 5 years now. Xoxoday is currently in the process of integrating automated APIs within Borderless access’s internal system to improve their security, introduce thresholds and budgets and optimize the rewarding processes. 

Con la integración de la API, toda la recompensa de la encuesta se automatizará para Borderless Access, reduciendo los costes operativos y el tiempo en 36 horas a la semana y la obtención y entrega diaria de recompensas sin ningún retraso.